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May 4th, 2010 
4sqatl 
This is one of those unique and fun things about Foursquare that I think is just awesome. A few weeks ago, info about an “easter egg” badge being released at theaters across the country that were showing the documentary “Exit Through the Gift Shop” hit the web. It turns out that Foursquare co-founder Dennis Crowley is a fan of British street artist Banksy who was the man behind this film. This intrigued me which led me to check out the trailer for the film and background info on the artist. It opened in Los Angeles on April 16th where first confirmed reports of the badge hit the web then was verified the following Friday by 4squarebadges that other cities would have access to it with unlockings in the handful of cities opening the film on the 23rd.
On April 30th, the film finally hit the screen at Landmark Midtown Art Cinema. After hearing some good things about the movie from a friend up near Boston, I decided to give it a shot for an afternoon showing. I have to say I thought the documentary was very well done and definitely exceeded my expectations. It has a slightly different take as it is a documentary about the street art explosion, but from the standpoint of Banksy documenting a guy who tried to make a documentary about it and failed miserably. Were it not for this unique badge concept from Foursquare combined with the friends I have made on Twitter who enjoy the application, I would have likely never known about this film. This is yet another example of the bridge that Foursquare builds between real life and technology using a social application that just seems to complement one another so well.
It looks like the film will be playing at Landmark Midtown Art Cinema until at least May 13th. It is unknown how long the badge will remain active. I have heard a shoutout when you check-in at Landmark mentioning the film title and/or Banksy is required to unlock, but can’t confirm if a standard check-in at Landmark will do it. I did the shout when I checked-in (and sent the check-in to Twitter) and was awarded it. Please comment when you go see the film and unlock the badge or do not unlock it so we can track how long it is available.
Post by Chad Elkins.
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Very cool Chad..thanks for sharing ..did a little looking and this is coming to Milwaukee next week and I have alerted the @foursquare geeks and we will be checking it out.
I saw a special screening of it last night at the Landmark Oriental in Milwaukee and didn't get the badge
. My only guess is that it wasn't a published showtime, so that might have had something to do with it.
I have been looking searching around for this kind of information. Will you publish some a lot more in future? I’ll be grateful if you’ll.
Hello,Fantastic article dude! i am Tired of using RSS feeds and do you use twitter?so i can follow you there:D.
PS:Do you thought to be putting video to the blog posts to keep the readers more entertained?I think it works.Best regards, Tressie Wangberg
No badge at the Alamo Draft house in Austin. :0( Great flick though. :0)
Yeah I've heard a few folks mention that they were at a theater showing the film and the badge wasn't available. I can only assume that the badge earning code was placed when the theater count over the first couple weeks was relatively low. Once the doc did well enough to start getting picked up at a lot of theaters across the country they no longer kept up with placing the code to unlock a badge there. Sorry to hear yall didnt get the badge, but at least this promo helped lead you to watching a terrific documentary. To me that was the coolest and best part of this whole promo.
Interesting idea. I am suprised I didn’t see this on any of the big information sites first.Nicely played!
nice article hopefully i learned from it.
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Hi!
I have some Banksy Di-Faced ten pound note prints for sale if anyone is interested? As seen in the Banksy "Exit through the gift shop" film. – banksytennerprints@gmail.com
lol some of the feedback many people make are a little out there, normally i ask myself whether they in reality read the article and content before leaving your 2 cents or whether they pretty much skim the post title and post the very first thought that pops into their brain. in either case, it’s nice to read through keen commentary once in a while rather than the same exact, outdated blog vomit that i regularly notice on the web regards
I like your bloge very much. Great job author of tomshroll.com
Perhaps kind of a tangent but just in case anyone knows…I’m attempting to finish a final on hip hop art. How accurate is this movie on Hip Hop Street Art?
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